HubSpot Contextual Marketing Certification

Which Is NOT A Way To Ensure That The Results From Usability Testing Are Consistently Reliable?

  • Don’t hint at or imply that there is a right or wrong answer
  • Coach your users during testing so that they get to the right end goal.
  • Use a script to ensure that your questions stay the same.
  • Record all tests so that you don’t have to rely on memory.

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