HubSpot Reporting Certification

What Happens During Operational Planning?

  • Operational planning breaks down the long-term goals of the strategic plan into short-term goals and activities.
  • Operational planning focuses on long-term goals, which align with your purpose, mission, and vision, and outline the direction of the business in the next three to five years.
  • Operational planning is a goal-setting system that helps to ensure that efforts are focused on the same important issues throughout the organization.
  • Operational planning is the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.

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