A/B testing is a type of marketing experiment where you test two or more versions of assets against different segments of your audience over a set period of time.
A/B testing is a type of marketing experiment where you test up to five variations of a website asset against different segments of your audience, continuously.
A/B testing is a type of marketing experiment where you surface a variation of an asset that embodies your brand.
A/B testing is a type of marketing experiment where you create two different websites, featuring very different brand voices.
used to identify an organization’s strengths and weaknesses, as well as its opportunities and threats.
the name of the strategy you use to actively slow down and sabotage your competitor’s flywheels.
the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.
a technique used entirely for visualization purposes, to envision the impact of forces and friction on a flywheel.