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February 25, 2021
- Affinity Audiences enables her to show ads to users based on the sports teams they have an affinity for.
- Affinity Audiences allow her to reach sports fans who’ve previously visited her website.
- Affinity Audiences allow her to reach sports fans who’ve opted in to receive emails about sports.
- Affinity Audiences allow her to reach sports enthusiasts.
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February 25, 2021
- Google Ads allows you to cap the number of ads you pay for, based on your business.
- Google Ads guarantees phone calls to your business.
- Google Ads offers separate auctions for low budgets.
- Google Ads gives you control over your budget.
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February 25, 2021
- Place your business’s ads on every available search engine.
- Boost your conversions by connecting you to people in the moments that matter.
- Help you reach a wider audience and maximize exposure.
- Coach your company to fully move to an online-only presence.
- Cap the number of ads you pay for, based on your business.
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February 25, 2021
- Your ads will be placed on all search engines.
- Machine models automatically determine your advertising budget.
- You can set your own budget and can change it at any time.
- With Google Ads you always pay using cost-per-reach, predetermined by your budget.
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February 25, 2021
- With Google Ads you always pay using cost-per-reach, predetermined by your budget.
- Google Ads saves you time by deciding what your budget will be on a daily basis.
- With Google Ads, your ads will show on every available search engine.
- With Google Ads, you can choose a maximum amount to spend per month.
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February 25, 2021
- Topics
- Placements
- Keywords
- Remarketing lists
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February 25, 2021
- Manual control
- Machine learning
- Bidding suggestions
- Sitelink extensions
- Auction-time bidding
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February 25, 2021
- It validates budgets against other vendors in the same market.
- It is the only ad budgeting software on the market.
- It makes recommendations that are validated using machine learning.
- It helps businesses determine a go-to-market strategy.
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February 25, 2021
- So that spend is not reallocated between two different marketing objectives
- To avoid any potential keyword duplicates between different marketing objectives
- So that seasonal trends can be better identified for each individual marketing objective
- To prevent campaigns from becoming “Limited by Budget”
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February 25, 2021
- This practice allows you to receive detailed insights from Google Analytics with regards to how website behavior is impacted after applying Performance planner recommendations.
- This practice allows you to monitor targets set in the Performance Planner and to receive alerts and recommendations when a campaign is not on track.
- This practice allows you to ensure seasonality and budget reallocation are accounted for future periods so you can prevent your campaigns from becoming “Limited by Budget”.
- This practice allows you to fully automate all aspects of account management to improve the likelihood of meeting performance targets.
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